/Nexus - 0210 - New Times Magazine/pages/0011/image.png)
Page Content (OCR)
TElEVIS,ION -DRUG OF THE NATliON by Susan Bryce OCTOBER-NOVEMBtr:R 1992 In the late seventies and early eighties, there was grave conc.ern over mind control and brain washing techniques employed by various government agencies throughout the world. The Search for the Manchurian Candidate, by John Marks and Walter Bowart's Operation Mind Control, told of drug experiments, hypnosis and various other "tech niques" devised in the quest to programme the human mind. Dr. Wilson Bryan Key warned the world about subliminal advertising and manipulation used in the media to brain wa."h and condition society. Key found that millions of dol lars were being spent by advertisers to subliminally manipu late and indoctrinate innocent audiences, all to promote frenzied mass consumerism. This article looks at some simple subliminal programming devices, .and the use of television advertising and pro grammes as a means of controlling the masses. THE USE OF SUBLIMI NAlS The most well known research in 'this field was undertak en by Dr. Wilson Bryan Key, a Professor of Journalism, and author of three books; Media Sexploitalion, The Clam Plate Orgy. and Subliminal Sedu.clian. Key discovered devices to mechanically induce sublimi nal perception. One was the Tachistoscope - a film projec tor with a high-speed shutter which flashes messages every five seconds at 1/3000th of a second. The speeds can be varied for different effects. The Tachistoscope was pateJJted through .the United States Patent Office in 1962. The Tachistoscope was superseded by a light intensity instrument. This subliminal perception device uses light intensity projected' beneath the kvel of conscio.us awareness bringing about an audience reaction far superioli to that achieved by the Tachistoscope. A simple projector is connected to a rheostat and the light intensity is turned down to below the level that the con. scious eye perceives. The message, nevertheless, is still perceived by the unconscious mind. The 1950s and 1960s saw a revolution in experiments with subliminal stimuli. In 1962 and 1966, Dr. Hal C. Becker patented subliminal ind'uction d'evices capable of introducing information into the brain without the recipient's 'Conscious awareness. Becker later operated a successful weight reduction clinic NEXUS-"