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ment that “Mr. Ewing’s propaganda experL was Edward L. second thought. It is only an accident of historical scientific naivete Bernysn.’ Her testimony continued: tha fluoridaon became an entrenched public policy. The fact that “We quote from Dr. Paul Mannings’ artiGle: ‘The Federal 100 million Amenans (and a large percentage of them against theu Engineering of Consent’. Nephew of Sigmund Freud, the Vienna _ exFessed desi) are subiect the unneessary ecologic burden of water born Mr. Bernays is well documented in the axon book published in fluoridation does not make it righ...””6 1951 (umford Press, Concord, N.H.); Public Relations, Edward L. Mandatory medication by fluoridalion was not of course peculiar Bernays and the American Scene: “The conscious and intelligent to the US. Australians have for more than hree decades been sub- manipulation of the organise habits and opinions of e masses must —_jectd to forced fluoridation of their drinkmg water. In lgS3 the be done by expers. Ihe public relations counsels’ (Bernays invented National Health Medicat Reseuch Council of Australia lent its sup- the terrn): ‘they are he invisible rulers who control the destinies of _ por to the mndatory mass-medicaton of Australians.17 It is bizarre milions ... the most direet way to reach the herd is Ihrough lhe lead - and disconcerting to find that the introduction of the fllaidtion pro- ers. For, if the group they dominate wlll respond .. all this must be _ grarnme into our cies wag also linked with political and industril planned ... indoctinahon must be subtle. It should be worked into inteplay. These connetions hae been deftly exposed by Walkr and the everyday life of the people - 24 hours a ay in hundreds of ways — more reentiy by Wendy Varney in her book, Fluoride in Australia - .. A rdelnitin of eth;cs is neessary... the subject matter of the pro- A Case to Answer. I paganda need not necessarily be true’, says Bemays.” Today, Australia has ‘distinuished’ iself by promoting e fluo on If the socio-ethical attitudes expressed in this testimony ar programme with such vigou t Ausha now rnks as the most compre- assoiated with the fluo ion programme, il is cler that we have more hensively floondatRd couny in e world. More than 70% of than just health reasons to be concemed aout fluondation. Ausalians are obliged to drin water to which fluondes have een In 1979 Chemical and Engineering News ‘ published a review of added. Bris e is e only capital city whch remains unfluoridated. a well documented anti-fluoridation book by Waldbott.l1 The Austr persists in its policy committment oo artificial fluoidation, unashmedly pro-fluoridation review rompted a spa of lelters criis- despite the fact that 98% of the world’s populaon has eiher discon- ing the tenor and content of the review, nd re-asserted Waldbott’s _ tnued uodation programmes OJ never begw em. persuasive se against fluondation. One Icer complalned that the Stistics show at less than 40% of dle US is currently fluoridted reviewer was in fact explicitly urging readers not to take seriously and less than 10% of England. Sweden, Scotland, Norway, the vous repors of fluondle poisoning.ls Anolher letter writer drew Hungary, Holland, West Germany, oenrnar, and Belgim have all attention to another aspet of the review, saying: disconnued Ruoridation, o narne only a few.” “Waldbott does not base his ob3ection to fluoridation merely on dental fluorosis but on the broder issue of idividual clinic ici. Those CAN FLUORIDATION BE KEPT of us in clinial Factice (and our patients as well) have mufh to be v) grateful to Waldbott for in ou attenion to this aspect of luoridation AT SAFE LEVELS’ problems. The aler clinician who goes beyond the ordlodox pracice Although Ippm is standardly deined as that level of fluoride con- of mking diagnoses keyed to organicity and providing symptomatic centration which provdes maximal prtection against dental decay, reatment will md in his pactice those individuals who are being with minimal clinically observable dental fluorosis conroversy made ill by fluoridation. /t is is insight tha is Waldbott’s F_eatest ranges widely as to adverse effects of prolonged fluoride exposure Gonibution ... ” even at this level. As early as 1942, il was reported that in areas of a o : maa CAN FLUORIDATION BE KEPT AT SAFE LEVELS? problems. The aler clinician who goes beyond the ordlodox pracice Although Ippm is standardly deined as that level of fluoride con- of mking diagnoses keyed to organicity and providing symptomatic centration which provdes maximal prtection against dental decay, reatment will md in his pactice those individuals who are being with minimal clinically observable dental fluorosis conroversy made ill by fluoridation. /t is is insight tha is Waldbott’s F_eatest ranges widely as to adverse effects of prolonged fluoride exposure Gonibution ... ” even at this level. As early as 1942, il was reported that in areas of endemce fluorosis with nuoride concentrations or | ppm or IGSS « . . children with poor nutrition suffered skeletal defects, couple with severe motling of teeth. employed a scientist, Even if one grants that fluoride concentrations of Ippm ar rela- i tively safe, it has become increasingly clear thal individual levelg Dr. Gerald Cox, to find a of sfe fluoride ingestion cannot be adequately controlled. Dinking 1 wer dosages of fluoride, for ecample will depend upon variable fac- viable market for the tors such as lhirst. Liquid intakes lso vary accwding t age, work sit- . . . uation, climate and season and levels of exercise. Athletes, for inst- ind ustrial fl uoride wastes nce, tend to consume more wate than thei non-ath}etic couu pa . . Adjustments to municipal wa supplies cannot accommodate sasfac- associated with the tonly the wide array 0 re levant individual difeences of this Idnd. . =. 8 ” In addition fuorides are ngested in varying quanttie frm my prod ucti on of al Uu mi n I Uu m. unsusFted surces. Fluoide tblets, seeming] innocuous mouthwash- es, gels and even waerased table contnbute to dangeous increases in fluonde evels wU beyond the recommended | ppm contained in A second major point bypassed m e boolc review is the fact of _ drinling waer. Although he point has yet to be establi-shed definii- dramatically increased diLy fluoride exposwe, as confirmed by the ive}y, it has been suggested that alummium cooking utensils and data of Rose and Marier (Canadian Naiionl Research Council, non-stick cookware which are coated wi Tefluoethylene are Herta Spencer, Wiaoci, and olhers, including my own food fluonde inclined exude fluoride into food, partiularly if they have surface study ... It boggles the mind to argue, a the US Public Health Serice scratches or are overhea ed. Even more suprising is the fact at tea does, that t’ optimal” water fluoridion levels should be Ihe same in leaves conain suflcient fluoride that by drinking three to eight cups 1979 as they were in 1943 when food fluoride was essentially neg- _ daily, usmg fluoridated water, the totl fluoride dosae is somewhere ligi’ole. etween four and six times the safe maximum recommended daily Il is ironic that if fluondation were to be raised as new concept for _allowance.| n additin to endemi fluorides in the natural foods we the prevention of tooth decay today, the same government agencies _ eat, we are in many indus cities forced to breathe fluolides deriv- that might employ reviewer Burt would rejt Ihe proposal wihout a ing frm factory emissions. “... employed a scientist, production of aluminium.” A second major point bypassed m e boolc review is the fact of dramatically increased diLy fluoride exposwe, as confirmed by the data of Rose and Marier (Canadian Naiionl Research Council, Herta Spencer, Wiaoci, and olhers, including my own food fluonde study ... It boggles the mind to argue, a the US Public Health Serice does, that t’ optimal” water fluoridion levels should be lhe same in 1979 as they were in 1943 when food fluoride was essentially neg- ligi’ole. Il is ironic that if fluondation were to be raised as new concept for the prevention of tooth decay today, the same government agencies that might employ reviewer Burt would rejt Ihe proposal wihout a NEXUS - 15 Dr. Gerald Cox, to find a viable market for the industrial fluoride wastes associated with the OCTOBER/NOVEMBER 1991 * YEAR BOOK